Wissen in der Markt­forschung

Die Forschungsteams von AMR arbeiten mit den unterschiedlichsten Branchen und Märkten wie Finanzen, IT, Energie und Telekommunikation. Seit drei Jahrzehnten führen wir Tag und Nacht zahlreiche Studien in verschiedenen Zeitzonen durch. Das C-Level-Publikum unserer internationalen B2B-Untersuchungen umfasst u.a. Politiker, Wirtschaftseliten sowie CFOs, ITDMs und HR-Manager.

Fallstudien

  • Politische Forschung zur Befragung deutscher Abgeordneter in Berlin, die alle wichtigen Parteien (SPD, CDU, FDP, AfD, Grüne und Linke) vertreten. Insgesamt wurden 80 Interviews abgeschlossen.
  • Monatliche Tracking-Studie mit Interviews von 1.500 Fachleuten aus den Bereichen Bau und Dieselmotoren weltweit.
  • Monatliche Tracking-Studie mit 2.400 Interviews unter Business- und Privatreisenden.
  • Markenbildstudie für einen Elektronikhersteller in bis zu 14 Ländern und 12.000 Interviews.
  • Brand Tracking Studie unter Business und politischen Eliten, NGO’s, Journalisten und anderen Medienexperten, insgesamt 2.600 Interviews für eine internationale Bank.
  • Kundenzufriedenheits-/NPS-Messstudie für einen Internet-Provider, bei der 6.500 Kunden und Nicht-Kunden in 8 europäischen Ländern befragt wurden.

Bevorzugter Lieferant für McKinsey Worldwide

McKinsey & Company Logo

McKinsey Austria • McKinsey Belgium • McKinsey Finland • McKinsey France • McKinsey Germany • McKinsey Norway • McKinsey Sweden • McKinsey Switzerland • McKinsey UK • McKinsey USA

Projekte für einige der folgenden Branchen und Zielgruppen: Krankenkassen, Autohändler, klassifizierte Online-Portale, Immobilienmakler, Freizeitfahrzeuge, Kfz-Schmiermittel, Software-Benutzer, Regalsysteme, Catering-Unternehmen, Anwaltskanzleien, Labore und Spas.


Referenzen

Ron Weidemann

Client Service Manager Answers Research

AMR’s staff is highly knowledgeable in the Market Research space and I view them as a partner—not just a vendor.

Wayne Johnson

Senior Project Director Braun Research Inc.

We pride ourselves on our corporate values and close-knit relationship with AMR, and in this area they truly shine.

Palle Andersen

COO Partner
Exometric

Especially AMR’s ability to be upfront with problems and flexible in their approach instead of reacting afterwards has been paramount for a successful delivery of results in several cases.

Holger Dannenberg

Managing Director
Mercuri International

Since 15 years AMR supports us in running various studies. Beside their professional expertise we especially appreciate the international coverage and short term realisation.

Ronald Kühnelt

Manager Market Intelligence
Neopost GmbH & Co. KG

All projects driven by your agency were fulfilled in a very high quality and within the agreed timeframes.

Allen Khorami

Ph.D., President & CEO
Research Solutions International

The agency is very client oriented, they bend backwards to meet the clients’ needs, meet deadlines all the times, they stay within the budget and they never come back asking for more money.

Jan Inge Isacsson

President and CEO
ScandInfo Marketing Research AB

We have collaborated successfully with AMR since 2003 and together we have delivered many international research projects to clients both in the consumer products market as well as in the business-to-business sector.

Sumit Malik

Country Manager India Spire Research and Consulting India Private Ltd.

As a trusted partner, AMR took extra effort to understand the research requirements, deliver the output in a timely manner and follow-up on the queries.

Todd Dupey

Director Project Services TNS Hong Kong

AMR consistently provide quality data, stays within budget and finds alternative ways to source difficult target respondents.

Mathieu Capilla

Business Unit Manager TNS Sofres

AMR also has a hassle-free, hands-on attitude which allows us to focus on our core business whilst they deal with all data collection aspects.

Ulrich Hegerl

University Leipzig

AMR has fulfilled this tracking study in a very high-quality over the past 3 years and we have been very pleased with AMR’s competence in the area of social science-related issues.