AMR Advanced Market Research and moweb research are joining forces once again at Succeet25, the premier international trade fair for insights, data, and analytics. Taking place on 12–13 February 2025, at the RheinMain CongressCentre in Wiesbaden, this event brings together industry leaders from around the globe.
At booth 100, AMR and moweb will showcase their innovative mixed-mode research approach, seamlessly integrating telephone and online research to deliver comprehensive and reliable insights.
succeet25: 12–13 February 2025 in Hall North of the RMCC
Succeet25, initially scheduled as Succeet24, was rescheduled to early 2025 to avoid adding to the already busy end-of-year period. The previous edition, Succeet23, marked its debut in Wiesbaden and proved to be a major success, featuring 120 exhibitors, 134 talks and workshops, and over 2.400 attendees. Succeet25 aims to build on this momentum, promising an even more impactful event for the insights, data, and analytics industry.
| Fair | succeet25 |
| Date | 12–13 of February 2025 |
| Address | Friedrich-Ebert-Allee 1, 65185 Wiesbaden |
| Location | North Hall of the RheinMain CongressCenter |
| Our booth | Booth 100 |
Our programme at succeet25
Joint booth of AMR + moweb
At booth 100, AMR and moweb will showcase their joint mixed-mode research approach, which integrates telephone and online methods to minimise methodological weaknesses and enhance data quality. We warmly invite you to visit us on-site to learn more about how this approach can benefit your research projects.
Talks by Julian, Herbert and Johanna
At succeet25, you’ll have the opportunity to hear from our team members in three different sessions:
- Julian Müller – COO of moweb research – kicks things off on Wednesday at 12:00 PM with his talk in German: »When Participants Disengage«. He’ll explore how to design questionnaires that keep respondents engaged while ensuring high-quality insights.
- Herbert Höckel – founder of moweb and managing director of AMR – joins a panel discussion on »Inclusion in Market Research« at 4:30 PM on the same day. The session will be moderated by Holger Geissler.
- Johanna Krumbach, our Project Manager DACH, will present »Powerful Paradata: How to Pull the Right Strings Using Background Data« on Thursday at 12:00 PM. Her talk will explore how process-generated data can optimize survey fieldwork and enhance decision-making.
Receive free tickets
Join us at Succeet25. Claim your free tickets by using our code at checkout: »SUC25-AMR«. We are looking forward to seeing you at the fair.
